The Prevalence and Impact of Abusive Language in Indian OTT Platforms: A Critical Examination

Authors- Research Scholar Vishal Sahai, Assistant Professor Ms. Garima Jain, Associate Professor Dr. Ashwani Kumar

Abstract-Over-the-top (OTT) platforms have redefined content delivery, offering creators unparalleled freedom to explore bold themes and narratives. However, this creative liberty has led to the proliferation of abusive language, including profanity, hate speech, and discriminatory expressions, often raising ethical and regulatory concerns. This study explores the prevalence of abusive language in Indian web series, analyzing its manifestations and implications. Employing a qualitative content analysis of 40 top-rated Indian web series, the research identifies recurring patterns of verbal abuse and evaluates their impact on audiences and societal norms. The findings underline the need for balanced content creation that respects artistic freedom while promoting responsible media practices.

DOI: /10.61463/ijset.vol.12.issue6.404