Patents:
- Systematic approach to analyses the factors that are responsible for reducing the stress of employees and its interrelationship with human resource department.Application No: 202241053894A, Publication Date: 21/09/2022
- Online store management and products selling using artificial Intelligence.Application No: 202241053931A, Publication Date: 21/09/2022
Publications:
- A study on market awareness and customer satisfaction of plant-based meat product. Business, Management and Economics Engineering, 23(1), 2025.
- Significant of social media marketing to evaluate impulsive buying for online consumer. International Journal of Early Childhood Special Education (INT-JECSE).
- Impact of social media on consumer buying behavior. NIU International Journal of Human Rights, 9(1). ISSN: 0025-0422, 2022.
- The study of social media and consumer buying behaviour: Issues and challenges. Journal of the Maharaja Sayajirao University of Baroda, 56(1V). ISSN: 0025-0422, 2020.
- A review of literature to understand consumers buying behaviour towards online shopping. International Journal of Advance and Innovation Research, 7(I), January – March. ISSN: 2394-7780, 2020.
- Impact of Goods and Services Tax (GST) on online buying perception of consumers. Studies in Indian Place Names, 40(11), February. ISSN: 2394-3114, 2020.
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