Authors: Assistant Professor Mr. A. Prasanth, Mr. VN Mohamed harris
Abstract: This study investigates the efficiency of logistics processes and the level of customer satisfaction at Shakthi Knitting Pvt. Ltd. A quantitative approach using structured questionnaires was employed to gather data from stakeholders. The findings reveal a positive correlation between efficient logistics management and customer satisfaction. However, specific areas such as delivery timelines, product quality consistency, and communication responsiveness were identified as needing improvement.