Authors: Hajer Abdul Hameed Haji Al Zadjali, Dr. Zeeshan Asim, Usama Hamed Ali Alnofli, Arshad Mehmood, Hyder Kamran
Abstract: The purpose of this study is to examine the effect of supply chain management practices on supply chain performance in the retail industry of Oman. In this study, six supply chain man-agement practices such as strategic supplier relationships, customer relationships, information sharing, information technology, employee training and internal operations have been taken as independent variables for supply chain performance. The quantitative research method has been used in this study. The primary data has been collected with the help of a structured question-naire from 71 retail industry professionals of Oman. The Cronbach's alpha method has been used for reliability testing, and the hypotheses of the study have been tested through Pearson correlation method. The findings indicated that the five SCM practices, namely customer rela-tionships, information sharing, information technology, employee training, and internal opera-tions, have a statistically significant and positive impact (R² = .673; Adjusted R² = .581) on supply chain performance. Strategic supplier relationship practice was found to have a non-statistically significant impact, which is in contrast with most of the literature, and this is a poten-tial research gap for future studies. This study fills the literature gap in the relatively unexplored Omani retail sector and offers some guidelines for retailers who want to improve their operation-al performance, lower their costs, and increase their competitive advantage.
International Journal of Science, Engineering and Technology