International Journal of Science, Engineering and TechnologyAuthors: Assistant Professor Shahanas Kassim, Assistant Professor Soumya M K
Abstract: Generative Artificial Intelligence (GenAI) is revolutionizing the field of Human Resource Management (HRM) with the introduction of novel features in automation, personalization, and decision support in HR practices. The current paper provides an overview of the applications of GenAI in the context of HRM, analyzing their implications and challenges. With the help of literature review and a suggested methodological approach, we provide an in-depth overview of how GenAI technology is used to increase the efficiency of recruiting practices, personalize training programs, automate performance evaluation, and engage employees. The results of our quantitative research show that GenAI has the capability of reducing manual processing time by up to 90%, while at the same time increasing decision quality and mitigating the effect of biases in hiring decisions. Nonetheless, there are a number of important challenges associated with the use of GenAI technology, such as algorithmic bias, data privacy, ethical challenges, and workforce displacement. We suggest using an integrated approach to risk management in implementing GenAI in HRM.
