Study on Employee Engagement in a Digitally Transformed Workplace in Banking Sector

4 Sep

Authors: Mrs.A.Kiruthika, Dr.K.Rajini

Abstract: In the era of rapid digital transformation, the banking sector is undergoing profound changes in the way services are delivered, operations are managed, and employees interact within the workplace. Digital technologies such as artificial intelligence, robotic process, automation, big data analytics and mobile banking platforms are not only reshaping customer experiences but also redefining the roles and responsibilities of employees. In this context employee engagement has emerged as a critical determination of organisational success, productivity, and innovation. This study explores the dynamics of employee engagement in digitally transformed banking workplaces, focusing on how technologies integration influences motivation, communication, collaboration, and job satisfaction. It highlights both the opportunities such as flexible work arrangement, enhanced learning platforms and data driven decision making and the challenges including digital stress, skill gaps, and resistance to change. By analysing engagement drivers in this evolving environment the paper emphasizes the need for strategic HR interventions continuous reskilling and supportive leadership to foster a culture of adaptability and sustained engagement. The findings are expected to provide valuable insights for banking institution seeking to balance digital advancement with human centric working practices.

DOI: https://doi.org/10.5281/zenodo.17062354