International Journal of Science, Engineering and TechnologyAuthors: Ms. Sammi kumari, Dr. Akshat Aditya Rao
Abstract: This paper provides an in-depth SLR on the topic of implementing CE among passenger car clients in India, including the synthesis of 65 articles published in 2014-25. The study will seek to determine the major drivers, barriers to and consumer behaviour pattern in adopting CE, and the implication to the policymakers and industry stakeholders. Relevant articles were obtained based on PRISMA framework within databases. The theoretical lenses that have been incorporated in the review include the TPB, TAM, and VBN, which demonstrate the high gaps in consumer-oriented CE studies, especially in the Indian case. Descriptive and thematic synthesis revealed that the key enablers of CE adoption are environmental awareness, economic incentives, brand influence and demographics. Perceived product risk, lack of awareness, cultural resistance on reused products, and limit on policy/infrastructure are crucial obstacles. The paper further classifies the existing condition of CE practices, like remanufactured products, recycling, shared mobility, and product-service systems, and addresses the attitudes, perception, and dynamics of trust among the consumers. Comparative knowledge to suggest that global CE adoption is facilitated by a strong policy and consumer trust, India is confronted with some contextual issues such as social-cultural norms, ineffective implementation of regulations and low consumer literacy. The review has a theoretical contribution because it demands additional studies on behaviour and longitudinal ones as well as practical benefit because it provides policy and industry-specific recommendations. Lastly, it is suggested that further studies should be conducted on empirical knowledge of CE adoption, especially in emergent electric vehicle market of India. The study provides a strategic base to the creation of consumer-based inclusive CE solutions in the Indian automobile industry.
